The author of the acclaimed, bestselling In Praise of Difficult Women delivers a hilarious feminist manifesto that encourages us to reject ""self-improvement"" and instead learn to appreciate and flaunt our complex, and flawed, human selves. Why are we so obsessed with being our so-called best selves. Because our modern culture force feeds women lies designed to heighten their insecurities- ""You can do it all-crush it at work, at home, in the bedroom, at Pta and at Pilates-and because you can, you should. We can show you how."" Karen Karbo has had enough. She's taking a stand against the cultural and societal pressures, marketing, and media influences that push us to spend endless time, energy and money trying to ""fix"" ourselves-a race that has no finish line and only further increases our send of self-dissatisfaction and loathing. ""Yeah, no, not happening,"" is her battle cry. In this wickedly smart and entertaining book, Karbo explores how ""self-improvery"" evolved from the provenance of men to women. Recast as ""consumers"" in the 1920s, women, it turned out, could be seduced into buying anything that might improve not just their lives, but their sense of self-worth.